'A Sunday is not a day when there is a lot of press about something,' she tells MUNCHIES. Burger King had pushed out their own press release early, on December 27, a Sunday-a move that Brown believes was intended to try and fly the announcement under the radar.
Her goal, she recalls, was 'to make a big splash.' A voluntary recall by Burger King in conjunction with the CPSC began on Monday, December 28.īrown went on NBC News' Today show that day to discuss the recall.
